At the stand dedicated to the municipality of Chisinau were presented promotional materials developed by the municipality - the brochure "Experience Chisinau", "Ask me about Chisinau", "Chisinau Tourist City Map", flayers - "Museum of Electric Transport", "Museum of the City of Chisinau" - Water Tower, as well as presented the Investment Map of the municipality of Chisinau.
Two main purposes were highlighted:
1.Promotion of Chisinau municipality
internationally as a tourist city;
2.Identification and attraction of potential
investors in Chisinau municipality.
The main objectives of the participation in this event were:
1.
Comprehensive promotion of Chisinau as a "friendly city" for visitors
and tourists;
2. Separate promotion of municipal tourism projects, such as
"Troleibuzul Turistic Chișinau Sightseeing", www.visit.chisinau.md
platform, "Experience Chisinau" tourist brochure, "Chisinau
Tourist City Map", "You are here" project under development.
3.
Establishment of the target market in marketing the destination "Chisinau
- tourist city";
4. Analysis of the evolution of incoming tourism and the
modification of potential tourists' requirements;
5. Exchange of experience and
opening of new ways for cooperation between APL and other administrative
structures from Romania and other countries;
6. Combining participation in the
Fair with participation in complementary actions (seminars, forums, meetings)
in order to get acquainted with new trends in the field of inbound tourism;
7.
Recognition of the development trends of the current tourism product;
8.
Analyzing and taking over the experience of other cities, regions and countries
in terms of destination promotion.
During the event, the advertising spot "Chisinau - my beloved city" (Civil Budget Program - Chisinau 2022) was launched, municipal projects were presented - photo album "Numele meu e Chisinau" (Civil Budget Program - Chisinau 2021), flyers - "Ask me about Chisinau" in English and Romanian, "Electric Transport Museum", "Water Tower - City Museum", etc.
This event was a
great opportunity to highlight the tourism potential of the Republic of Moldova
and the municipality of Chisinau, the national tourist and gastronomic offer,
it was also possible to promote the agenda of cultural-tourist events and a
good opportunity to intensify relations between APLs, business associations,
tourism operators from Romania and the Republic of Moldova.
Investment: 39 481 lei